PRICING INTELLIGENCE FOR COMPLEX CATALOGS

Find the Margin Hidden Across Your Product Catalog

Sentus Price Audit analyzes your prices, costs, inventory, sales, discounts, and market position to uncover where profit is being lost—and which pricing actions should be prioritized first.

For distributors, wholesalers, industrial suppliers, and e-commerce operators managing 10,000 to 1M+ SKUs.

Large warehouse and complex inventory

Illustrative Audit Opportunity

SKUs analyzed124,680
SKUs flagged8,412
Estimated opportunity+$3.4M
Margin Improvement2.1%

*Data provided is for illustrative purposes only.

Designed to work with the systems your pricing team already uses

SAPOracleMicrosoft DynamicsNetSuiteShopifyAdobe CommerceSnowflakeDatabricks

Platform names indicate potential data compatibility and do not imply formal partnerships.

THE COST OF PRICING BLIND SPOTS

Small Pricing Errors Become Large Margin Losses at Scale

When pricing decisions are distributed across spreadsheets, teams, contracts, and disconnected systems, companies lose visibility into where margin is being created or destroyed.

Underpriced Demand

High-demand products remain below their defensible market price.

Inventory Mispricing

Slow-moving and aging products are not adjusted at the right time.

Discount Leakage

Unstructured discounts and inconsistent approvals reduce profitability.

Contract Drift

Customer-specific and volume-based prices become disconnected from current costs.

At 100,000 SKUs, even a small pricing inconsistency can affect millions in annual profit.

*This reflects potential impact based on historical analysis across various sectors.

One Audit Across Every Major Pricing Signal

Sentus ingests data from your existing systems to create a unified view of your commercial performance.

Input Data

Product catalog
Current prices
Product costs
Sales history
Inventory levels
Customer discounts
Contract prices
Competitor data

Sentus Analysis Engine

Proprietary Pricing Intelligence & SKU Optimization

Audit Findings

Margin leakage
Market position
Inventory risk
Discount risk
Contract inconsistencies
Priority pricing actions
Inventory audit analysis

Deep Operational Visibility

Our audit goes beyond simple spreadsheet analysis. We look at inventory velocity, supplier lead times, and return rates to understand the true cost of goods sold and the market ceiling for every SKU.

  • Map costs directly to current inventory
  • Verify sales history against active contracts
  • Compare internal performance vs market benchmarks
A STRUCTURED FIVE-STAGE AUDIT

From Raw Catalog Data to Prioritized Pricing Actions

01

Prepare

Clean, map, and validate product, price, cost, sales, and inventory data.

02

Segment

Group SKUs by category, demand, margin, inventory risk, and importance.

03

Compare

Evaluate internal performance against available market and competitor signals.

04

Model

Estimate the financial effect of potential price, discount, and contract adjustments.

05

Prioritize

Rank opportunities by value, confidence, urgency, and difficulty.

AUDIT COVERAGE

A Complete View of Where Pricing Performance Breaks Down

We leave no stone unturned, analyzing every dimension of your commercial structure to find latent profit opportunities.

Price-to-market comparison

Gross-margin distribution

Demand and sensitivity analysis

Inventory-age analysis

Discount leakage analysis

Customer contract review

Supplier cost pass-through

Product substitution analysis

Price-floor recommendations

Price-ceiling recommendations

High-impact SKU prioritization

Pricing governance review

Sentus does not recommend changing every price. The audit identifies the smallest set of actions likely to create the greatest commercial impact.

Audit Summary ReportCONFIDENTIAL | Q3 2026
Total Rev Analyzed$412.5M
Est. Opportunity+$8.2M
Confidence Score: 88%Flagged SKUs: 12,402
24%
Priority Categories
Proposed Margin+3.2%

Not Another Strategy Deck. A Pricing Action Plan.

We provide specific, SKU-level data that your teams can act on immediately. No theories—just commercial reality.

Executive margin-leakage summary
SKU-level opportunity report
Pricing risk dashboard
Underpriced and overpriced product lists
Inventory and discount risk analysis
Recommended pricing ranges
Estimated financial opportunity
30-, 60-, and 90-day action plan
Management presentation
Implementation workshop
POTENTIAL BUSINESS IMPACT

Turn Pricing Visibility Into Measurable Commercial Action

*All figures are illustrative and represent typical findings across distribution sectors.

2%–6%

Potential pricing opportunities relative to analyzed revenue

5%–15%

SKUs that may require immediate review

1%–3%

Potential gross-margin improvement

20%–40%

Faster recurring pricing-review cycles

Example: $100M Distributor

Annual Revenue

$100M

Active SKUs

120,000

Flagged Issues

9,400

Opportunity

$2M–$6M

Priority SKUs

< 15%

Illustrative results only. Actual findings depend on industry, catalog structure, data quality, market conditions, and implementation decisions.

Built for Businesses Where Pricing Complexity Has Outgrown Spreadsheets

Industrial distribution
Automotive parts
Electronics
Building materials
Medical supplies
Large-scale e-commerce

Sentus Price Audit is most suitable for companies with:

10,000 or more active SKUs
Multiple suppliers or sales regions
Frequent cost fluctuations
Tiered or negotiated pricing
Significant inventory exposure
Pricing decisions spread across multiple teams
Warehouse collaboration and technical pricing audit
START WITH A DEFINED SCOPE

Choose the Audit Depth That Matches Your Catalog

Starter Audit

From $5,000

For a specific category, business unit, or smaller catalog.

Limited catalog analysis
Core margin review
Priority SKU report
Executive findings
Action workshop
Most Comprehensive

Enterprise Audit

$15,000–$25,000

For large catalogs, multiple categories, and market comparison.

Full catalog analysis
Advanced segmentation
Discount and contract review
Market comparison
SKU-level opportunity report
90-day action plan
Executive presentation

Continuous Monitoring

From $2,000/month

For recurring pricing intelligence after the initial audit.

Scheduled data updates
Pricing alerts
Opportunity tracking
Performance reporting
Ongoing recommendations

Eligible audit fees may be credited toward a future Sentus Store implementation. Terms are agreed during the engagement.

Start With Evidence. Automate When the Opportunity Is Proven.

Price Audit
Action Plan
Continuous Monitoring
Automated Recommendations
Sentus Store

The audit gives leadership a quantified view of the opportunity before the company changes its pricing process or invests in a full autonomous pricing deployment.

We bridge the gap between "we think we have a pricing problem" and "we have a prioritized roadmap to reclaim $5M in annual margin."

Pricing analytics data visualization on a tablet

Discover Where Your Catalog Is Leaking Margin

Tell us about your catalog, current pricing process, and the systems you use. The Sentus team will assess whether a focused price audit is suitable for your business.

Your information will only be used to evaluate the audit opportunity. Do not upload sensitive customer or contract data at this stage.

Frequently Asked Questions

Everything you need to know about starting your pricing audit.

Your Catalog Already Contains the Opportunity. Sentus Helps You Find It.

Start with a focused price audit and turn hidden pricing inconsistencies into a prioritized commercial action plan.