Find the Margin Hidden Across Your Product Catalog
Sentus Price Audit analyzes your prices, costs, inventory, sales, discounts, and market position to uncover where profit is being lost—and which pricing actions should be prioritized first.
For distributors, wholesalers, industrial suppliers, and e-commerce operators managing 10,000 to 1M+ SKUs.
Illustrative Audit Opportunity
*Data provided is for illustrative purposes only.
Designed to work with the systems your pricing team already uses
Platform names indicate potential data compatibility and do not imply formal partnerships.
Small Pricing Errors Become Large Margin Losses at Scale
When pricing decisions are distributed across spreadsheets, teams, contracts, and disconnected systems, companies lose visibility into where margin is being created or destroyed.
Underpriced Demand
High-demand products remain below their defensible market price.
Inventory Mispricing
Slow-moving and aging products are not adjusted at the right time.
Discount Leakage
Unstructured discounts and inconsistent approvals reduce profitability.
Contract Drift
Customer-specific and volume-based prices become disconnected from current costs.
At 100,000 SKUs, even a small pricing inconsistency can affect millions in annual profit.
*This reflects potential impact based on historical analysis across various sectors.
One Audit Across Every Major Pricing Signal
Sentus ingests data from your existing systems to create a unified view of your commercial performance.
Input Data
Sentus Analysis Engine
Proprietary Pricing Intelligence & SKU Optimization
Audit Findings

Deep Operational Visibility
Our audit goes beyond simple spreadsheet analysis. We look at inventory velocity, supplier lead times, and return rates to understand the true cost of goods sold and the market ceiling for every SKU.
- Map costs directly to current inventory
- Verify sales history against active contracts
- Compare internal performance vs market benchmarks
From Raw Catalog Data to Prioritized Pricing Actions
Prepare
Clean, map, and validate product, price, cost, sales, and inventory data.
Segment
Group SKUs by category, demand, margin, inventory risk, and importance.
Compare
Evaluate internal performance against available market and competitor signals.
Model
Estimate the financial effect of potential price, discount, and contract adjustments.
Prioritize
Rank opportunities by value, confidence, urgency, and difficulty.
A Complete View of Where Pricing Performance Breaks Down
We leave no stone unturned, analyzing every dimension of your commercial structure to find latent profit opportunities.
Price-to-market comparison
Gross-margin distribution
Demand and sensitivity analysis
Inventory-age analysis
Discount leakage analysis
Customer contract review
Supplier cost pass-through
Product substitution analysis
Price-floor recommendations
Price-ceiling recommendations
High-impact SKU prioritization
Pricing governance review
Sentus does not recommend changing every price. The audit identifies the smallest set of actions likely to create the greatest commercial impact.
Not Another Strategy Deck. A Pricing Action Plan.
We provide specific, SKU-level data that your teams can act on immediately. No theories—just commercial reality.
Turn Pricing Visibility Into Measurable Commercial Action
*All figures are illustrative and represent typical findings across distribution sectors.
Potential pricing opportunities relative to analyzed revenue
SKUs that may require immediate review
Potential gross-margin improvement
Faster recurring pricing-review cycles
Example: $100M Distributor
Annual Revenue
$100M
Active SKUs
120,000
Flagged Issues
9,400
Opportunity
$2M–$6M
Priority SKUs
< 15%
Illustrative results only. Actual findings depend on industry, catalog structure, data quality, market conditions, and implementation decisions.
Built for Businesses Where Pricing Complexity Has Outgrown Spreadsheets
Sentus Price Audit is most suitable for companies with:

Choose the Audit Depth That Matches Your Catalog
Starter Audit
From $5,000
For a specific category, business unit, or smaller catalog.
Enterprise Audit
$15,000–$25,000
For large catalogs, multiple categories, and market comparison.
Continuous Monitoring
From $2,000/month
For recurring pricing intelligence after the initial audit.
Eligible audit fees may be credited toward a future Sentus Store implementation. Terms are agreed during the engagement.
Start With Evidence. Automate When the Opportunity Is Proven.
The audit gives leadership a quantified view of the opportunity before the company changes its pricing process or invests in a full autonomous pricing deployment.
We bridge the gap between "we think we have a pricing problem" and "we have a prioritized roadmap to reclaim $5M in annual margin."
Discover Where Your Catalog Is Leaking Margin
Tell us about your catalog, current pricing process, and the systems you use. The Sentus team will assess whether a focused price audit is suitable for your business.
Frequently Asked Questions
Everything you need to know about starting your pricing audit.
Your Catalog Already Contains the Opportunity. Sentus Helps You Find It.
Start with a focused price audit and turn hidden pricing inconsistencies into a prioritized commercial action plan.
